For creators who need marketing and a crm · Checked 13 October 2026

Kajabi vs Ultra LMS

Kajabi bundles a lot into one product: courses, coaching with built-in live video, communities, podcasts, funnels, email sequences and a contacts CRM, with a learner app and an optional branded app. Ultra LMS also keeps marketing and the CRM in one place, but leans further into teaching, with AI course building, a cited AI Tutor and teacher-approved AI grading, and adds learner watermarks, device limits and UPI through your own Razorpay account.

Request an invitation See the feature table

At a glance

Kajabi is a good fit for

Creators and coaches who want courses, coaching, community and marketing in one tool
Creators running email- and funnel-driven launches with landing pages and automations
Coaches selling 1:1 or group coaching with built-in scheduling and live video

Ultra LMS is a good fit for

Creators who want AI to tutor learners and draft grades, not just write content
Creators who need learner watermarks and device limits to protect their courses
Indian creators taking UPI through their own Razorpay account

Feature by feature

Kajabi and Ultra LMS compared

Kajabi's column comes from its own website and help centre, checked 13 October 2026; plan names show where a feature depends on the plan.

Yes: built in
Partial: limited, or on some plans only
Add-on: an add-on or third-party integration
No: not offered
Not documented: not in the sources we checked

AI
Feature	Kajabi	Ultra LMS
AI course builderAI that drafts a course — outline, lessons, quizzes — from your brief.	YesCofounder drafts courses, outlines, landing pages and email copy, publishing only after you confirm.	YesBrief and reference docs → editable outline → full lessons, quizzes, narration audio, slide decks and the sales page. Runs on your own OpenAI-compatible or Claude key, with a monthly spend cap.
AI tutor for learnersAn assistant learners can ask, answering from your course material.	Add-onExpert Agents' Teaching Assistant answers members from lessons, transcripts and Community posts; it's a per-agent add-on.	YesA tutor per course that answers only from your material with numbered citations, won't do graded work, and replies in the learner's language.
AI-assisted gradingAI drafts marks and feedback on submissions for a teacher to review.	NoMultiple-choice and checkbox questions auto-grade; short answers and file uploads are graded by hand, with no AI grading.	YesAI drafts grades and feedback against your rubric for text, PDF, Word, slides and code; a teacher approves, edits or discards each one.

Teaching & learning
Feature	Kajabi	Ultra LMS
Quizzes & assignmentsGraded quizzes, and assignments learners submit for review.	YesQuizzes with multiple-choice, checkbox, short-answer and file-upload questions, and optional pass marks to unlock modules.	YesChoice, true/false and short-answer quizzes with pass marks, attempt limits and shuffling; assignments with rubrics and due dates. No timed quizzes or question banks.
CertificatesCompletion certificates, ideally verifiable.	YesNative completion certificates with a logo, serial number and optional expiry, sent on completion or by automation.	YesTen designs with your fonts, colours and signers; a QR code to a public verification page; revocable.
Drip schedulingReleasing modules over time instead of all at once.	YesSchedule or drip course content relative to each customer's access date.	YesPer-module drip from a learner's start or a batch's start, timezone-aware, with sequential unlocking and “module opened” emails.
Cohorts & batchesGroups that start together, with their own dates and staff.	PartialCohort Courses run a group on a fixed schedule with live sessions, on the Growth plan and above.	YesBatches with dates, enrolment windows, seat limits, timezone, staff and announcements; online, offline or hybrid; CSV rosters and attendance.
SCORM / xAPIImporting packaged e-learning from authoring tools.	NoKajabi doesn't support SCORM or HTML5 packages.	NoSCORM and xAPI packages are not supported.
GamificationPoints, badges and leaderboards.	YesKajabi Communities include challenges, points and badges.	NoNo points, badges or leaderboards.

Live & community
Feature	Kajabi	Ultra LMS
Live classes & webinarsScheduled live sessions, and recorded webinars that play on a schedule.	YesKajabi Live built-in video with breakout rooms, Community Live Rooms, and Events with registration and reminders.	PartialLive classes link to Zoom, Google Meet, Teams, YouTube Live and others (no built-in video room), with scheduling, reminders and attendance. Evergreen webinars play natively.
Community & discussionsPlaces for learners to talk to each other and to staff.	YesCommunities with feeds, chat channels, challenges, meetups, live rooms and DMs, also in the mobile apps.	PartialQ&A threads on every lesson with staff replies and moderation, plus reviews and announcements. No community feed, groups or DMs.

Marketing & sales
Feature	Kajabi	Ultra LMS
Built-in CRMOne record per person: leads, learners and buyers, with history.	YesThe Contacts tab is a built-in CRM with profiles, tags, segments and filters; no deal pipeline view is documented.	YesEvery learner, lead and buyer is a contact with stage, tags, custom fields, lifetime value, notes, timeline and first-touch UTM source.
Email campaigns & automationsNewsletters and automated email sequences.	YesBroadcasts, sequences and event emails built in; conditional automations need the Growth plan or above.	YesCampaigns with open, click and revenue reports; visual automations with waits, conditions, A/B splits and ready-made funnels, on your own sending service.
Funnels & landing pagesSales pages, lead magnets and the pages around a launch.	YesFunnels, landing pages and marketing emails on all plans.	PartialFifteen landing-page starting points, AI sales pages, forms and abandoned-checkout recovery. No order bumps or one-click upsells.
Digital productsSelling downloads such as ebooks, templates and audio.	YesSells downloads, podcasts, newsletters, coaching and courses as product types.	YesEbooks, templates, audio and video downloads with protected, short-lived links, optional download limits and file versions.
Subscriptions & membershipsRecurring billing, trials and membership access.	YesSubscriptions, payment plans, trials and tiered membership levels.	YesWeekly, monthly or yearly plans with trials, grace periods and a self-serve billing portal; memberships can include future courses.
CouponsDiscount codes and links.	YesOffer and cart coupons, bulk single-use codes, coupon automations and redemption analytics.	YesPercentage or fixed-amount, scoped and time-boxed, link codes, and personal single-use codes from automations.
Affiliate programmePartners who earn commission for referrals.	Not documentedNot covered in the sources we checked.	NoNo affiliate programme built in.
PaymentsHow you take payments, and whose account the money lands in.	YesKajabi Payments, your own Stripe account, or PayPal; other checkouts connect through webhooks or Zapier.	YesYour own Stripe or Razorpay account — money goes straight to you. Instalments, bundles, offline sales. No PayPal.
UPI & Indian paymentsUPI, netbanking and Indian wallets at checkout.	Add-onNo native Razorpay or UPI; Indian payments need a third-party checkout such as CheckoutJoy, via webhooks or Zapier.	YesUPI, cards, netbanking and wallets through your own Razorpay account.
Tax invoices (incl. India GST)Invoices with tax lines; India-specific GST invoicing.	NoNo Indian GST invoicing; Kajabi Payments offers invoices and automatic sales tax only in supported regions.	PartialAutomatic PDF invoices with a tax line you can label (for example GST). Not a full GST tax invoice with GSTIN, HSN or a CGST/SGST split.

Website & brand
Feature	Kajabi	Ultra LMS
Website builderDesigning your academy's public site without code.	YesWebsite Builder with templates, sections and blocks, plus a custom code editor.	YesTwenty-two site templates, ready-made sections, drag-and-drop columns, custom HTML, version history, device preview and SEO settings.
Custom domainRunning the academy on your own domain.	YesConnect a root domain through nameservers, or a subdomain through a CNAME record.	YesGuided DNS records, automatic verification and HTTPS, www and root redirects.
BlogPublishing articles on your own site.	YesNative blog with tags and categories; posts can't be exported directly.	YesCategories, tags, search, RSS, scheduling, structured data and an AI writer.
White-label brandingYour brand everywhere, without the platform's.	PartialGrowth and above can remove the 'Powered by Kajabi' footer; emails and the Kajabi app keep Kajabi branding.	YesYour brand across the site, emails, invoices, certificates and decks; the “Powered by” badge is off by default.
Multi-languageTeaching and serving learners in other languages.	PartialGenerated site text in one of 16 languages; custom page text is translated by hand, and AI dubbing uses AI credits.	PartialContent and AI output in any language, and the AI Tutor answers in the learner's language. The built-in interface is English only.

Protection
Feature	Kajabi	Ultra LMS
Content protectionMaking your content harder to copy and easier to trace.	PartialContent sits behind a login and download links expire per customer; no dynamic watermarking is documented.	YesMoving watermark with the learner's email on video and documents, a protected viewer for PDF/Office files, downloads off by default. A deterrent with traceability, not DRM.
Device limitsLimiting how many devices one learner account can use.	NoNo device or concurrent-login limit setting in the help center; creators use third-party scripts such as Rupt.	YesSet active devices per learner, let learners sign out another device, reset from the admin, and get alerts on likely account sharing.

Platform & integrations
Feature	Kajabi	Ultra LMS
Native mobile appAn iOS/Android app for learners.	YesThe Kajabi Mobile App for learners; a Branded Mobile App under your own name is an add-on, included in Pro.	NoNo native app; the academy is fully responsive in mobile browsers.
API & webhooksConnecting the academy to your other systems.	PartialWebhooks on Growth and above; the public REST API comes with the current Pro plan. Zapier and an MCP server too.	YesREST API, signed webhooks with retries and logs, and embeddable checkout, course cards and lead forms.
Team seats (B2B)Selling seats to organisations with a team manager view.	PartialTeam roles and custom permissions; corporate sales use quantities, bulk coupons or invoices, with no company seat pool.	NoNo bulk seat purchasing or team-manager dashboards; bulk CSV enrolment and email-domain allowlists are available.
Data exportGetting your learners and content out again.	PartialContacts, transactions and subscriptions export to CSV; course content has no bulk export.	YesFull academy export, CSV exports, and each course as a ZIP or Word document with slides, narration and quizzes.

The differences

Where Ultra LMS pulls ahead

If you're weighing up a Kajabi alternative, these are the differences that matter most — each with what Kajabi offers on the same point.

AI across the whole teaching loop
Build a course with the AI course builder, support every learner with a per-course AI Tutor that cites your lessons, and grade with AI drafts a teacher approves — on your own AI key, with a monthly spend cap.
Kajabi
AI tutor for learners Add-onExpert Agents' Teaching Assistant answers members from lessons, transcripts and Community posts; it's a per-agent add-on.
AI-assisted grading NoMultiple-choice and checkbox questions auto-grade; short answers and file uploads are graded by hand, with no AI grading.
Device limits against shared logins
Set how many devices each learner may use, see and reset them as an admin, and get alerts when an account looks shared.
Kajabi
Device limits NoNo device or concurrent-login limit setting in the help center; creators use third-party scripts such as Rupt.
UPI and Indian payment methods
Through your own Razorpay account, learners pay by UPI, cards, netbanking or wallets.
Kajabi
UPI & Indian payments Add-onNo native Razorpay or UPI; Indian payments need a third-party checkout such as CheckoutJoy, via webhooks or Zapier.
Watermarks and a protected document viewer
A moving watermark with the learner's email on videos and documents, a viewer that never hands over the original PDF or slides, and downloads off unless you allow them.
Kajabi
Content protection PartialContent sits behind a login and download links expire per customer; no dynamic watermarking is documented.
Real batches for cohort-based teaching
Batches with their own dates, enrolment window, seat limit, timezone, staff and announcements — online, offline or hybrid — with CSV rosters and attendance.
Kajabi
Cohorts & batches PartialCohort Courses run a group on a fixed schedule with live sessions, on the Growth plan and above.
Your brand from the first day
Your brand runs through the site, emails, invoices, certificates and slide decks, and the “Powered by” badge is off by default.
Kajabi
White-label branding PartialGrowth and above can remove the 'Powered by Kajabi' footer; emails and the Kajabi app keep Kajabi branding.

Fair is fair

Where Kajabi shines

Kajabi is an all-in-one hosted platform for creators and coaches to sell courses, coaching, communities, podcasts and downloads.

In the table, Kajabi is ahead of Ultra LMS on gamification, live classes & webinars, community & discussions, funnels & landing pages, native mobile app and team seats (B2B).

Courses, coaching, communities, podcasts, newsletters and downloads share one checkout and one contact list.
A built-in marketing stack: funnels, landing pages, email broadcasts and sequences, events, forms and visual automations.
Native coaching tools, including a scheduler, built-in live video with breakout rooms, client notes and session recordings.
Communities with challenges, meetups and live rooms, in a learner mobile app with an optional branded app.
Creator-side AI: Cofounder drafting, MCP access from Claude or ChatGPT, and AI transcription, translation and dubbing.

Decide

Who should choose which

Choose Kajabi if…

coaching with built-in live video and scheduling is a big part of your business
you want an active community with challenges and live rooms in a mobile app
you want podcasts and newsletters sold as products alongside your courses
you sell in a Kajabi Payments region and want invoices and sales tax handled for you

Choose Ultra LMS if…

you want an AI Tutor that answers learners from your course material, with citations
you want AI to draft grades against your rubric, with teachers approving each one
you need learner-email watermarks, a protected document viewer and device limits
you sell in India and want UPI through your own Razorpay account

Moving over

Switching from Kajabi

What you can take with you, and how Ultra LMS helps you settle in.

Getting your data out of Kajabi

Contacts, including customers, export to CSV from the Contacts tab, and the file is emailed to you.
Transactions, subscriptions and payment plans each have their own export.
Course content has no bulk export: Kajabi recommends manual backups, and videos download one at a time.
Blog posts can't be exported directly, and course template .zip files hold designs rather than your content.
Subscriptions billed through your own Stripe account stay there; those on Kajabi Payments are managed inside Kajabi.

Settling into Ultra LMS

Import learners from a CSV, enrol them in bulk, and keep their details in the built-in CRM.
Rebuild courses quickly: upload your existing documents as references and the AI course builder drafts an outline and lessons for you to edit.
Onboarding is hands-on — our team sets up your academy, domain and payments with you.
Your data stays portable: export the whole academy, CSVs, and any course as a ZIP or Word document.

Questions

Kajabi vs Ultra LMS: FAQ

Common questions about Kajabi, and about moving to Ultra LMS.

Does Kajabi have an AI course builder?

Yes. Cofounder, Kajabi's AI assistant, can draft courses, course outlines, landing pages and email copy, and creates or publishes them only after you confirm. The Kajabi MCP server can also create draft courses from Claude or ChatGPT.

Does Kajabi have an AI tutor for students?

Kajabi's Expert Agents include a Teaching Assistant that answers members from the course lessons, transcripts and Community posts they can access. It is a per-agent add-on.

Does Kajabi support SCORM?

No. Kajabi does not support SCORM or HTML5 packages; courses are built natively from modules and lessons.

Can I remove Kajabi branding?

Partly. On the Growth and Pro plans you can remove the 'Powered by Kajabi' footer, but transactional emails and the Kajabi Mobile App keep Kajabi branding.

Can I export my students from Kajabi?

Yes. Contacts and customers can be exported as a CSV from the Contacts tab, and the file is emailed to you. Course content has no bulk export, so videos and lessons must be backed up by hand.

Does Kajabi have a mobile app?

Yes. Learners can use the Kajabi Mobile App. A Branded Mobile App under your own name is an add-on and is included in the Pro plan.

How is Ultra LMS different from Kajabi?

Ultra LMS leads on AI across the whole teaching loop, device limits and UPI payments. Kajabi is ahead on gamification, live classes & webinars and community & discussions, so weigh those if they matter to you.

Can I move my academy from Kajabi to Ultra LMS?

Yes. Bring your learner list as a CSV (the switching notes above cover what Kajabi lets you export) and import it into Ultra LMS, then rebuild your courses — the AI course builder can draft from your existing documents. Onboarding is hands-on: our team sets up your academy with you.

Who can use Ultra LMS?

Ultra LMS is invitation-only. Tell us what you teach through “Request an invitation”; if it's a fit, our team opens your academy and helps you set it up.

Last verified 13 October 2026 · Sources

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Kajabi details come from its public website, help centre and documentation, checked on 13 October 2026. Features change — check Kajabi's own site for the latest. Ultra LMS details describe the product as it is today.

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Ready to look beyond Kajabi?

Tell us what you teach. If it's a fit, our team opens your academy and sets it up with you — courses, AI, marketing and payments from the first day.

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Kajabi vs Ultra LMS

At a glance

Kajabi is a good fit for

Ultra LMS is a good fit for

Kajabi and Ultra LMS compared

Where Ultra LMS pulls ahead

AI across the whole teaching loop

Device limits against shared logins

UPI and Indian payment methods

Watermarks and a protected document viewer

Real batches for cohort-based teaching

Your brand from the first day